Rapid Response Polls
HIM knows how important market research is when marketing products and services to the GLBT Community.
This is why we have built two opt in GLBT Research Panels - Gay Trendsetters and Lesbian Trends.
Research opportunities with the HIM Panels:
Rapid Response Polls, offering an opportunity to gain very quick feedback
on:
- Awareness, Attitudes and Usage of brands or product types
- Initial Reactions to new concepts
- Determining the incidence of various types of customers within the
market place
- Filling in gaps from focus groups or other qualitative methods
- Message Testing
- Creative Testing
This program allows for up to 15 questions and can provide feedback to you within five working days or less.
Field and Tab offering research agencies access to the GLBT audience on a "rental" basis.
If you already have a survey set up and ready to execute you can rent HIM panel members through standard field and tab services.
PDF File With More Detailed Info
